Before you start any work with a company make sure you have a contract. In the contract make sure you have all the information you need before you move forward with the social media campaign. Make sure the contract highlights what you be doing for the organization. Between you and the business owner learn what is expected of you as a social media specialist. Before you can do your work you must know what are the goals the company wants to achieve through social media. Also be aware of how much transparency you have with the company. Will your work be micromanaged? If your work is micromanaged it's best to look for greener pastures. You cannot successfully operate your social media campaign if your employer does not trust you with how the campaign should be ran. That's why it's so important to have a contract or an agreement in writing on your duties in social media with the company in question.